Role
Sr UX designer
R&D project
Eit Digital Innovation Factory | Call 2020
Agnecy
Experientia
Website
Dashboard & Software
Sentiment analysis-based cryptocurrency platform
Sentiment-based decision support platform for crypto-currency trading
As Sr UX designer I have been involved in the project CSA-Crypto Sentiment Advisor ( EIT funded project) to co-designed a web-based dashboard to inform better decisions in the crypto market.
Leveraging traders’ individual level of expertise, the solution aims to mitigate risk by using real-time community sentiment data. The platform is based on a sentiment analysis model for cryptocurrency using advanced machine learning methods. Investors can use the signals to manage volale phases of their portfolio to be well positioned in difficult times.
Project Roadmap
Understand
During the “early bird period” November-December 2020 Experientia research team conducted remotely stakeholder interviews . The in-depth interviews allowed us to investigate the research question from a broad, comprehensive perspective. The main objective of the research was to investigate and identify opportunities for helping cryptotraders with sentiment-analysis tool.
Deliverables
- Stakeholder and expert interviews
- Interviews report
Model
At the beginning of 2021 the team conducted 2 workshop with all the partners . We shared insights from the stakeholders and user research phase to inform and define the value proposition. Through participatory and co-design methodologies we facilitated the development of the next phases as well as conducted UX concept ideation activities.
Deliverables
- User research insights report
- Kick-off and UX meeting and workshop agenda
- MVP List of requirements
Design
We utilized findings from research to frame and define solutions for the design phase. In particular we design and validate the HI-fi prototype of the Sentiment-based decision support Platform for crypto-trading.
Following validation with users and partners Experientia has drawn up the design specifications for the team of web developers.
Deliverables
- Information architecture and wireframes
- Hi-fi prototype
- Validation interviews guide & report
- design specifications for IT development
Project team
Creative Director | Experientia
Jan-Christoph Zoels
Service designer and researcher | Experientia
Giulia Teso
Information Architect | Experientia
Caterina Mannolino
Project Manager and research lead | Experientia
Elena Guidorzi
Sr UX/UI designer | Experientia
Luisa Miolano
Blockchain-based cryptoassets dev | Tu Berlin
Friedhelm Victor
